Metromom Online Success Telesummit - Join Me!

Posted in Marketing by Wendy Maynard on the April 29th, 2009

I’m really excited to be one of the speakers at the upcoming Metromom Online Success Telesummit!

And I hope you’ll join me.

I’m one of the 18 experts giving information on how to maximize your time and energy with easy-to-implement online marketing strategies. Discover the very best tactics for growing your business on the Internet quickly and inexpensively.

My talk is called “Business Blogging for Business: Basic & Advanced Tips.”

I will tell you all about:

  • The steps to create a blog for the first time quickly and without spending any money
  • How to monetize your blog to generate more customers for your products
  • How to drive traffic to your blog
  • How to create a blog with a purpose and tie in with your message as an entrepreneur

This is a virtual event that takes place on May 1st and 2nd. And the best part is that it’s free!

Take a look at the incredible line-up of speakers and watch a great video by MetroMom Founder, Kim DeYoung.

I look forward to having you join us!

Best, Wendy

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Mindset Affects Success: How to Shift Our Thinking Into Ongoing Abundance

Posted in Marketing by Wendy Maynard on the April 23rd, 2009

Our mindset is as big of a factor in our business success as anything else that we are doing to grow our companies. Every successful person will agree.

Unfortunately, some of us have what I call a “scarcity mentality.” This is an underlying belief system that is undermining our success.

By starting to examine our thought patterns about success and financial freedom, we can begin to shift them into a more abundant mindset.

Here are some examples of scarcity beliefs:

  • I am scared of not having enough business or income.
  • I think people might take advantage of me.
  • I can’t charge very much because I won’t get business.
  • I don’t have enough customers.
  • Marketing my business too much is “bad” or “pushy.”
  • I have to struggle because I work for myself.
  • There isn’t enough business to go around for my competitors and me.
  • Money doesn’t grow on trees (meaning it’s hard to come by).
  • I have to work really, really hard to be successful.
  • I’ll never be successful in growing my business.

Do any of these statements sound familiar?

Every time we have a thought like the ones above, there is a feeling that goes with it that affects our brain, body, and actions. The feeling might be depression, fear, stress, or anxiety. These feelings that go with the thought can bring up even more thoughts, which in turn lead to more feelings until we feel hopeless and overwhelmed.

It is a downward spiral that is based on fear - not reality. And yet, it is so easy for many of us to work ourselves into this negative thought frenzy.

When we are in a constricted, oppressed state like this, it works against our creative, expansive, attractive energy that allows business and money to flow effortlessly. Every time we have thoughts of scarcity, we stop attracting the very things we want - success, ease, and joy in business and life.

When we are mired in a scarcity mentality, we cannot see opportunities and we radiate an energy of despair that our prospects can sense. People are attracted to success and they are repelled by scarcity. Our belief system makes itself apparent in the things we say, the choices we make, and the way we interact with people.

Our mindset is deeply rooted by familial conditioning. We learn these thought patterns from our parents, grandparents, peers, and other family members. It’s passed down from one generation to the next.

Think about conversations you remember hearing about money while you were growing up. Think about the beliefs you have now. Do you remember the very same thoughts in your head being said by your parents or other family members when you were young?

The good news is we have the power to change our habits, thought patterns, and actions. We can shift our scarcity mentality to one of ongoing abundance.

abundance

A successful and thriving company leader lives by the following statements:

“I am a remarkable leader of a powerful business.”

“I am in charge of my success.”

“I choose the customers I work with.”

“I deserve to get paid for my value.”

“I enjoy limitless opportunities flowing my way.”

Even a brand new business with a staff of one can begin to think this way

One easy way to accelerate success and quickly move our thoughts and feelings into the abundance state is to acknowledge the customers, sales, and opportunities we are enjoying right now.

The more gratitude we express, the less room there is for scarcity thinking. It shifts our mindset into one of ongoing attraction.

Another powerful way to shift our mindset is to cultivate an attitude of abundant giving. There are many opportunities in our business to give things away to our prospects and clients. This can include no-cost teleseminars, articles, white papers, and reports.

This is very attractive to other people because it SHOWS people the value of our services. We leave people wanting more of us. It differentiates us from our competition and makes us more memorable.

We can get at the root of our mindset and money beliefs with a simple exercise.

Take out two pieces of paper. On the first, answer the following questions (don’t think too much, just write as many answers as you can to each question):

  • What are the beliefs that I have about money and success?
  • Which beliefs are sabotaging my business?
  • How do these beliefs make me feel?
  • How do scarcity beliefs show up in my business and life?
  • How are these beliefs holding me back in my business and my life?

Now, take the second piece of paper and answer these questions (again, don’t think too hard about them - just write as many answers as you can):

  • What are the beliefs I would like to have about money and success?
  • How would I like to feel about my money and success?
  • If I had my ideal business, I would be _______________ (list as many things as you can - it can be feelings, actions, and qualities. Don’t think, just write).

One you have completed the second sheet, put it away for a day or two. Then, take it back out and review everything you wrote down. Take everything that jumps out at you and turn it into a statement that starts out: “I am so happy I am ___________:” or “I am so grateful I am __________:” or simply “I am ____________.”

Review this new list every day. You can even write the statements on an index cards and carry it with you or post it near your computer.

Over time, we’ll find our thought patterns begin to shift. And as our thought patterns shift, our feelings and actions will follow. Our new mindset easily attracts most clients, success, and revenue.

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Susan Boyle: I Dreamed A Dream

Posted in Marketing by Wendy Maynard on the April 15th, 2009

The Internet is abuzz with Susan Boyle.

Susan Boyle is a forty-seven year old woman. She’s frumpy and awkward, with an odd dress, no make-up, and bushy eyebrows. She’s unemployed, lives alone with her cat, and has never even been kissed. Susan is not the typical person we expect to do well on stage - we have been trained to expect youth, beauty, sex appeal, and glamor.

And . . . this woman had a dream. She took a HUGE leap and stepped out onto the stage in front of the world’s eyes to audition for Britain’s Got Talent.

She told the emcees with conviction, “I’m going to rock it.”

When she stepped out there, the audience and the judges rolled their eyes. She started talking and said she had aspirations of being like the esteemed Elaine Paige. “No way!” we all thought.

And then Susan Boyle began to sing. And within two bars, Simon’s eyebrows rose. And beauty poured out of this woman’s mouth. Everyone watching was amazed…and humbled…and moved.

When Susan Boyle allowed the world to see her inner beauty, she set an example for us all.


I have watched the video several times. Because when I watch Susan Boyle, I see a part of me. It’s a part of me that has a dream.

I dream of being bigger…playing bigger…living bigger…teaching bigger…reaching bigger…loving bigger.

It is the part of me that is taking a risk to step more fully into my brilliance. Susan Boyle had a dream. I have a dream. You have a dream.

What are you dreaming?

Will you step out onto that stage?

Will you take that big leap to live it?

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Entrepreneur: Is Perfectionism Holding You Back from the Level of Success You Desire?

Posted in Marketing, Sales by Wendy Maynard on the April 12th, 2009

Let me start today’s article out with a confession.

I am recovering from a bad case “perfection-itis.” You may know this disease - perhaps you have it too. If so, we’re not alone. This is an affliction that thousands of entrepreneurs suffer from on a daily basis.

Symptoms include the following:

1) An itching need to get everything right before you send out an ezine, launch a new program, post an entry on your blog, and so on.

2) A burning desire to learn everything there is to know before you try something new such as Twitter, podcasting, direct mail marketing, etc.

3) A feeling of guilt and inadequacy if anyone lets you know you have a typo or they unsubscribe from your ezine or stops working with you as a client.

4) Depression and self blame
when your new program or marketing campaign doesn’t go the way it was intended.

stress
And - ugh! - it’s no wonder that before long, the perfectionist in us leads to procrastination and non-action. I’m going to let you in on a little secret. And if you are a perfectionist, you’re not going to like it. Believe me - I am still getting used to the idea.

Here it is: as an entrepreneur, action is more important than perfection.

In fact, perfectionism will great limit your success and, most likely, it will keep you poor. I know this is a bitter pill to swallow. For those of us who hate to make mistakes and are scared to let anything out of our sight that isn’t 100% error free, this feels like a defeat.

Perfectionists spend so much time on each project that there is no time left over for anything else. In business, good-enough is actually better than perfect. The reason is that success thrives on speed. And, it requires ongoing action.

But if we get stuck proofreading our document for the hundredth time or editing our latest teleseminar for every single “um” and “ah,” then all of a sudden our efforts take us hours and hours. It actually begins costing us money.

Perfectionism is also a way to procrastinate.

We use our obsessing over typos to keep us from being bigger in the world. Inaction is safe because you don’t have to face possible criticism. However, the longer you procrastinate, the more difficult it becomes to create the kind of success you really want for yourself.

Perfectionism will keep you from reaching your business goals because you spend too much time on nit-picky tasks that don’t make you money instead of investing in higher payoff activities.

So, stop holding out for perfection. It’s never going to arrive.

It’s better to get something out there that is good enough than to not release anything at all.

And, yes, you may get an e-mail or two back telling you about a typo or grammatical error. If you want, shoot them an e-mail and say “thank-you.” Then move on to your next money-making project.

Don’t let your need to be perfect hold you back any longer.

If you are engaged in an activity and start to obsess, ask yourself this: “Instead of revising this one more time, can I generate more income if I were to spend the next hour on something else?” Then, move into action and send out that ezine or release your new service to the world.

Taking action is what will allow you to reach the success you desire.

Leave a comment and let me know how perfectionism has gotten you stuck and how you are successful in the fight against ‘perfection-itis…’

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Flutter is the New Twitter - A Parody

Posted in Marketing by Wendy Maynard on the April 6th, 2009

Twitter taking too long for you to read? Move aside Twitter, Flutter is here. This is a great parody on Twitter. I hope it gives you a good Monday chuckle:


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